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New at Yext

Here are release notes for the latest features and enhancements from Yext (formerly Hearsay Systems). Click Subscribe to Updates to have future updates delivered to your inbox.

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Major ReleaseSocialPlatformData & Analytics
11 months ago

September 2024 Product Release

Here's what's in the September 30th release:

Data & Analytics

  • See the monetary value of posts with the Earned Media Value Dashboard for admins 🔷 
  • Track which Sites page a contact form came from in the Contact Form Submission All Data Report
  • Sampled alerts are included in the Review Alerts All Data Report
  • Number of workspaces and social accounts that have published content are included in the Suggested Content Performance Report

Social

  • Instagram comment replies are now captured via webhook 🔷
  • Capture and archive activity on posts published prior to Hearsay connection 🔷 

Platform

  • Enhanced contact filtering 🔷

🔷 Sandbox preview available 


Data & Analytics 

See the monetary value of posts with the Earned Media Value Dashboard for admins

The new Earned Media Value Dashboard helps admins quantify the value of Hearsay Social by translating the number of impressions and engagements for posts published through Hearsay Social into monetary values. Admins can use these values to better evaluate and enhance organizational content and publishing strategy. 

The dashboard is broken down into graphs based on the following post attributes:

  • Social media network - Facebook, LinkedIn, Instagram, X (Twitter)
  • Media type - image, link, message, video
  • Modification type - original, modified, unmodified
  • Campaign status - true (is a campaign post), false (not a campaign post)

In addition, admins can adjust the default baseline value for a single impression, like, comment, share, or click. 

Access the new Earned Media Value Dashboard in the Administration view, on the Analyze page, in the Dashboards tab. 

All Engagement Value graph

Media type and Network graphs

Change Baseline Values modal


Note: Because LinkedIn impression metrics are not available, the number of LinkedIn impressions for a post is calculated as the user’s total number of LinkedIn contacts / 2.

This feature is on by default and will be automatically enabled for sandbox preview.

Track which Sites page a contact form came from in the Contact Form Submission All Data Report

The Contact Form Submission All Data Report now includes a Contact Form URL field. This field displays the page URL where the form was submitted, enabling admins to evaluate the performance of different Sites pages.

Contact Form URL field in the Submission All Data Report

Sampled alerts are included in the Review Alerts All Data Report

The Review Alerts All Data Report now includes sampled alerts, which are randomly selected events (posts, comments, messages, etc.) that are put through the supervision workflow. Sampled alerts appear in the new Object Type filterable field showing the reviewed item type with 3 possible values:

  • Alert
  • Sampled
  • Pending Publish

Sampled alerts in the Review Alerts All Data Report

Number of workspaces and social accounts that have published content are included in the Suggested Content Performance Report

The Suggested Content Performance Report has 2 new fields, Number of Workspaces and Number of Social Accounts. These fields show the number of workspaces and social accounts that have published content, giving admins a more granular view of content usage.

Number of Workspaces and Number of Social Accounts fields in the Suggested Content Performance Report

Social

Capture and archive activity on posts published prior to Hearsay connection

To fill a compliance gap, Hearsay can now capture and archive some engagement activity for posts that were published on Instagram or LinkedIn before the account was connected to Hearsay. When the engagement occurs, Hearsay creates an alert and archive record for both the engagement activity and for the original post. The enhancement applies to Instagram comments and LinkedIn comments and reactions.

This feature is on by default and will be automatically enabled for sandbox preview.

Instagram comment replies are now captured via webhook

Replies to Instagram comments are now captured via webhook instead of in batches. This allows for faster crawling and archiving.

This feature is on by default and will be automatically enabled for sandbox preview.


Platform

Enhanced contact filtering

The Contacts page now has more robust filtering options that enable users to query for more specific pieces of contact information. Users can create these queries to form targeted contact segments for better communication and more easily search through their contacts for specific information. The new options include things like opt-in status, contact types, upcoming birthdays, and preferred languages.

These filtering enhancements are currently only available on Hearsay Desktop.

Quick filter options

Advanced filter options

This feature is on by default and will be automatically enabled for sandbox preview.